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MANAGER - FORECASTING Job
Date: Feb 9, 2012
Location: princeton, NJ, US
Requisition ID 5489BR
Title MANAGER - FORECASTING
Job Category Commercial Effectiveness
Job Description PURPOSE:
Manage all forecasting processes for NNI Biopharm portfolio (Hemophilia, Growth Hormone, Hormone
Therapy), in coordination with Marketing and Finance. Manage US forecasting analysis, market/business
planning, and brand analysis for all phases of marketing, including launches and life cycle management, to
improve transparency and accuracy. Propose and defend forecast recommendations and challenge forecast
inputs through refined analytical problem solving, quantitative models, qualitative analysis, and effective
communications. Provide key stakeholders with insights of business drivers and influences, for ongoing team
reporting, analysis, and discussion of business information. Serve as an internal consultant for Biopharm
Marketing, Sales, Finance, Supply Chain, Business Development, and Investor Relations on forecasting
issues on a day-to-day basis.
RELATIONSHIPS:
Reports to the Director, Forecasting. Internal relationships include Brand VPs/Directors, Marketing Center-of-
Excellence Directors, Managed Market/Channel Leads, Financial Analysis Director, Trade Team and Supply
Chain Team. External relationships include management of vendors for national level audit data and
occasionally market research projects.
ESSENTIAL FUNCTIONS:
DATA MANAGEMENT AND ANALYSIS: Conduct analysis and generate insights on market trends, Novo
Nordisk performance and competitors’ performance on a product and channel basis.
DATA MANAGEMENT AND ANALYSIS: Manages relationship with key vendors (e.g., IMS, market research
agencies) to ensure on-time data delivery, accuracy and relevant information is provided.
DATA MANAGEMENT AND ANALYSIS: Responsible for all national level data oversight.
FORECASTING: Add value in the determination of all high-level strategic inputs into the Market Model,
providing market situation and brand insights (i.e., what are the competitors launching and potential impact,
what Novo Nordisk is launching and potential impact, various demographic trends, primary and secondary
data).
FORECASTING: Develop and maintain other various market models ($, patients, Rx, etc.) to support
forecasting analysis and challenge Brand Team forecasts. Makes key recommendations for management
approval based on analysis and careful research of forecasting options.
Sales Forecasting (GSF) system to ensure monthly forecasting accuracy. Acts as the GSF super user for
North America.
FORECASTING: Manage the Forecasting intranet site and its content. Make recommendations for
enhancements and consult with stakeholders in determining any changes.
FORECASTING: Partner with the brand leads on the input of all Biopharm portfolio products and develop the
volume Market Model which includes scenarios related to market dynamics (e.g. share, growth of NNI and
competitor products) for both in-line and launch products with minimal guidance. Manage all inputs and
develop various scenarios with brand teams in order to optimize return on investment and reconciling it with
factory production forecast.
FORECASTING: Play a key role in the development, maintenance, and continuous upgrades of forecasting
models/processes to improve forecasting methodology and enable a realistic view of Novo Nordisk
performance and market trends.
FORECASTING: Responsible for achieving forecast accuracy targets along with brand teams.
FORECASTING: Serve as an internal consultant for Biopharm Marketing, Sales, Finance, Supply Chain,
Business Development, and Investor Relations on forecasting issues on a day-to-day basis.
FORECASTING: Stay current with forecasting methodologies, processes, and resources. Pro-actively look for
process improvement opportunities by challenging existing methods, proposing impactful solutions and
driving change.
FORECASTING: Work through local cross-functional teams to drive timely creation and delivery of US
forecasts for production planning.
FORECASTING: Work with team in the development of ad hoc business analysis in support of
brand/company initiatives. Generate insights from various data sources and apply it into forecasts (with
management review and approval) to provide strategic business analysis to relevant stakeholders.
PHYSICAL REQUIREMENTS:
Approximately 5% overnight travel
DEVELOPMENT OF PEOPLE:
Not Applicable
KEY SUCCESS FACTORS: EDUCATION, EXPERIENCE, KNOWLEDGE AND SKILLS
- Bachelor’s Degree preferably in an analytical field such as economics, finance, or engineering; Master’s
degree in an analytical field, MPH, or MBA preferred.
- Minimum of at least 6 years relevant marketing, market research, forecasting, sales analysis, finance and/or
reporting or other related business/analytics experience required.
- Ability to communicate/present in a way that’s easily understood by the audience.
- Ability to effectively plan, prioritizes, execute, and follow up in a timely manner and anticipate problems and
roadblocks.
- Ability to work across functions, partnering with the brand teams and other groups within Novo Nordisk.
- Experience in Hemophilia market and/or Growth Hormone Therapy market preferred.
- Experience with forecasting techniques or software including ForecastPro, required.
- Experience working with IMS data required and other research sources.
- Expert Excel, PowerPoint, etc. skills required. Experience in SAS or Access preferred.
- Recent finance or marketing/sales reporting and analysis experience in a pharmaceutical company preferred.
- Strong and creative analytical skills, both quantitative and qualitative, and strong problem-solving skills
required.
- Strong interest in continuous and professional development.
- Strong team oriented culture.
- Works independently – Gathers input about needs from stakeholders and sets own direction accordingly.
Additional Information NNI: Coaches and Develops People: Develops self and others to accelerate
performance in current and future roles. Provides others with candid, timely and
constructive feedback. Reinforces, recognizes and rewards positive development in
others. Maintains a talent mindset consistently considers current team strength and
future talent needs relative to business goals and aspirations.
-
NNI: Collaborates Across Boundaries: Identifies and eliminates silo thinking, creates
company-wide solutions and builds long-term alliances throughout Novo Nordisk.
Partners with other departments, functions or businesses to create action plans and
achieve business objectives. Seeks multiple perspectives and engages in open and
honest two-way communication to consider differing points of view. Consistently
develops and sustains cooperative working relationships.
-
NNI: Drives Performance: Sets clear and challenging expectations and holds self and
others accountable for meeting or exceeding them. Consistently delivers on
commitments. Develops and applies new and unique methods and thinking to
executing plans and strategies. Continues to drive performance until objectives are met
-- does not back down in the face of adversity or obstacles.
-
NNI: Fosters Innovation and Continuous Improvement: Quickly assembles information
and leverages the diversity of others' experience, backgrounds and expertise when
problem solving. Develops new insights and formulates innovative solutions by
analyzing, synthesizing and integrating data and information in the context of overall
goals and objectives. Encourages and promotes creative problem-solving and
breakthrough ideas, development of new systems, programs and processes.
-
NNI: Inspires and Motivates: Communicates with optimism, compassion and sincerity
across all levels. Creates energy, excitement and personal investment in others. Instills
a sense of urgency, focus, and optimism; even under adversity. Builds a culture of
confidence, loyalty and enthusiasm through constant training, development, support,
reward, promotion and individual consideration. Demonstrates empathy toward
patients and a passion for helping those touched by diabetes or other therapeutic
areas where we can make a difference.
-
NNI: Lives the Values: Promotes and fosters the Novo Nordisk Values and Way of
Management in all business activities. Communicates and role-models the values; sets
an example for others to follow. Respectfully and constructively challenges the thinking
and actions of others -- regardless of formal authority or if the individual holds a higher
position within the company. Adheres to company policies, relevant laws, regulations,
and commitments. Maintains a balanced focus on the triple bottom-line: economic
viability, environmental sustainability and social responsibility.
-
NNI: Manages Business Complexity: Makes timely, insightful decisions based on the
best information available, and takes effective action incorporating reasoned risktaking.
Establishes and ensures adherence to corporate guidelines and processes
within and across functions while maintaining an entrepreneurial spirit. Plans for growth
and expansion, and acts as a catalyst for positive, constructive change.
-
NNI: Sets Direction and Strategy: Creates and communicates a clear, shared vision for
the future consistent with the values and mission of Novo Nordisk. Leads and promotes
customer-focused strategies, and ensures strategic imperatives are transformed into
actionable business plans. Maintains a balanced perspective between short and longterm
priorities. Manages the dynamic tension between stretch goals and realistic plans.
Adapts quickly to new situations and changes in the broader healthcare environment.
-
Department CE - FORECASTING & BUS ANALYSIS
Position Location US - Princeton, NJ
City princeton, nj
State/Provinces US - NJ
Degree Required Bachelor's Degree Required
Percent Travel 0 - 10%
Title MANAGER - FORECASTING
Job Category Commercial Effectiveness
Job Description PURPOSE:
Manage all forecasting processes for NNI Biopharm portfolio (Hemophilia, Growth Hormone, Hormone
Therapy), in coordination with Marketing and Finance. Manage US forecasting analysis, market/business
planning, and brand analysis for all phases of marketing, including launches and life cycle management, to
improve transparency and accuracy. Propose and defend forecast recommendations and challenge forecast
inputs through refined analytical problem solving, quantitative models, qualitative analysis, and effective
communications. Provide key stakeholders with insights of business drivers and influences, for ongoing team
reporting, analysis, and discussion of business information. Serve as an internal consultant for Biopharm
Marketing, Sales, Finance, Supply Chain, Business Development, and Investor Relations on forecasting
issues on a day-to-day basis.
RELATIONSHIPS:
Reports to the Director, Forecasting. Internal relationships include Brand VPs/Directors, Marketing Center-of-
Excellence Directors, Managed Market/Channel Leads, Financial Analysis Director, Trade Team and Supply
Chain Team. External relationships include management of vendors for national level audit data and
occasionally market research projects.
ESSENTIAL FUNCTIONS:
DATA MANAGEMENT AND ANALYSIS: Conduct analysis and generate insights on market trends, Novo
Nordisk performance and competitors’ performance on a product and channel basis.
DATA MANAGEMENT AND ANALYSIS: Manages relationship with key vendors (e.g., IMS, market research
agencies) to ensure on-time data delivery, accuracy and relevant information is provided.
DATA MANAGEMENT AND ANALYSIS: Responsible for all national level data oversight.
FORECASTING: Add value in the determination of all high-level strategic inputs into the Market Model,
providing market situation and brand insights (i.e., what are the competitors launching and potential impact,
what Novo Nordisk is launching and potential impact, various demographic trends, primary and secondary
data).
FORECASTING: Develop and maintain other various market models ($, patients, Rx, etc.) to support
forecasting analysis and challenge Brand Team forecasts. Makes key recommendations for management
approval based on analysis and careful research of forecasting options.
Sales Forecasting (GSF) system to ensure monthly forecasting accuracy. Acts as the GSF super user for
North America.
FORECASTING: Manage the Forecasting intranet site and its content. Make recommendations for
enhancements and consult with stakeholders in determining any changes.
FORECASTING: Partner with the brand leads on the input of all Biopharm portfolio products and develop the
volume Market Model which includes scenarios related to market dynamics (e.g. share, growth of NNI and
competitor products) for both in-line and launch products with minimal guidance. Manage all inputs and
develop various scenarios with brand teams in order to optimize return on investment and reconciling it with
factory production forecast.
FORECASTING: Play a key role in the development, maintenance, and continuous upgrades of forecasting
models/processes to improve forecasting methodology and enable a realistic view of Novo Nordisk
performance and market trends.
FORECASTING: Responsible for achieving forecast accuracy targets along with brand teams.
FORECASTING: Serve as an internal consultant for Biopharm Marketing, Sales, Finance, Supply Chain,
Business Development, and Investor Relations on forecasting issues on a day-to-day basis.
FORECASTING: Stay current with forecasting methodologies, processes, and resources. Pro-actively look for
process improvement opportunities by challenging existing methods, proposing impactful solutions and
driving change.
FORECASTING: Work through local cross-functional teams to drive timely creation and delivery of US
forecasts for production planning.
FORECASTING: Work with team in the development of ad hoc business analysis in support of
brand/company initiatives. Generate insights from various data sources and apply it into forecasts (with
management review and approval) to provide strategic business analysis to relevant stakeholders.
PHYSICAL REQUIREMENTS:
Approximately 5% overnight travel
DEVELOPMENT OF PEOPLE:
Not Applicable
KEY SUCCESS FACTORS: EDUCATION, EXPERIENCE, KNOWLEDGE AND SKILLS
- Bachelor’s Degree preferably in an analytical field such as economics, finance, or engineering; Master’s
degree in an analytical field, MPH, or MBA preferred.
- Minimum of at least 6 years relevant marketing, market research, forecasting, sales analysis, finance and/or
reporting or other related business/analytics experience required.
- Ability to communicate/present in a way that’s easily understood by the audience.
- Ability to effectively plan, prioritizes, execute, and follow up in a timely manner and anticipate problems and
roadblocks.
- Ability to work across functions, partnering with the brand teams and other groups within Novo Nordisk.
- Experience in Hemophilia market and/or Growth Hormone Therapy market preferred.
- Experience with forecasting techniques or software including ForecastPro, required.
- Experience working with IMS data required and other research sources.
- Expert Excel, PowerPoint, etc. skills required. Experience in SAS or Access preferred.
- Recent finance or marketing/sales reporting and analysis experience in a pharmaceutical company preferred.
- Strong and creative analytical skills, both quantitative and qualitative, and strong problem-solving skills
required.
- Strong interest in continuous and professional development.
- Strong team oriented culture.
- Works independently – Gathers input about needs from stakeholders and sets own direction accordingly.
Additional Information NNI: Coaches and Develops People: Develops self and others to accelerate
performance in current and future roles. Provides others with candid, timely and
constructive feedback. Reinforces, recognizes and rewards positive development in
others. Maintains a talent mindset consistently considers current team strength and
future talent needs relative to business goals and aspirations.
-
NNI: Collaborates Across Boundaries: Identifies and eliminates silo thinking, creates
company-wide solutions and builds long-term alliances throughout Novo Nordisk.
Partners with other departments, functions or businesses to create action plans and
achieve business objectives. Seeks multiple perspectives and engages in open and
honest two-way communication to consider differing points of view. Consistently
develops and sustains cooperative working relationships.
-
NNI: Drives Performance: Sets clear and challenging expectations and holds self and
others accountable for meeting or exceeding them. Consistently delivers on
commitments. Develops and applies new and unique methods and thinking to
executing plans and strategies. Continues to drive performance until objectives are met
-- does not back down in the face of adversity or obstacles.
-
NNI: Fosters Innovation and Continuous Improvement: Quickly assembles information
and leverages the diversity of others' experience, backgrounds and expertise when
problem solving. Develops new insights and formulates innovative solutions by
analyzing, synthesizing and integrating data and information in the context of overall
goals and objectives. Encourages and promotes creative problem-solving and
breakthrough ideas, development of new systems, programs and processes.
-
NNI: Inspires and Motivates: Communicates with optimism, compassion and sincerity
across all levels. Creates energy, excitement and personal investment in others. Instills
a sense of urgency, focus, and optimism; even under adversity. Builds a culture of
confidence, loyalty and enthusiasm through constant training, development, support,
reward, promotion and individual consideration. Demonstrates empathy toward
patients and a passion for helping those touched by diabetes or other therapeutic
areas where we can make a difference.
-
NNI: Lives the Values: Promotes and fosters the Novo Nordisk Values and Way of
Management in all business activities. Communicates and role-models the values; sets
an example for others to follow. Respectfully and constructively challenges the thinking
and actions of others -- regardless of formal authority or if the individual holds a higher
position within the company. Adheres to company policies, relevant laws, regulations,
and commitments. Maintains a balanced focus on the triple bottom-line: economic
viability, environmental sustainability and social responsibility.
-
NNI: Manages Business Complexity: Makes timely, insightful decisions based on the
best information available, and takes effective action incorporating reasoned risktaking.
Establishes and ensures adherence to corporate guidelines and processes
within and across functions while maintaining an entrepreneurial spirit. Plans for growth
and expansion, and acts as a catalyst for positive, constructive change.
-
NNI: Sets Direction and Strategy: Creates and communicates a clear, shared vision for
the future consistent with the values and mission of Novo Nordisk. Leads and promotes
customer-focused strategies, and ensures strategic imperatives are transformed into
actionable business plans. Maintains a balanced perspective between short and longterm
priorities. Manages the dynamic tension between stretch goals and realistic plans.
Adapts quickly to new situations and changes in the broader healthcare environment.
-
Department CE - FORECASTING & BUS ANALYSIS
Position Location US - Princeton, NJ
City princeton, nj
State/Provinces US - NJ
Degree Required Bachelor's Degree Required
Percent Travel 0 - 10%
Nearest Major Market: New Jersey
Job Segments: Business Analyst, Business Development, Business Process, Data, Data Management, Developer, Diabetes, Endocrinology, Energy, Engineer, Engineering, Healthcare, Management, Manager, Market Research, Marketing, Marketing Manager, MBA, Operations, Pharmaceutical, Pharmaceutical Sales, Research, Sales, Science, Special Medicine, Supply, Supply Chain, Supply Chain Manager, Sustainability, Technology